Social media marketing is by far the most cost effective way that any business can promote their products/services. Social media numbers continue to grow steadily each year, with Facebook still being the most popular site in Australia, and newer social
It’s not selling, it providing the right solutions
Lots of people go into business because they are passionate about something. They soon discover, however, that simply starting a business doesn’t guarantee people will flock to it and love it as much as they do. They then struggle with
Secure your competitive advantage in 2017
Really successful businesses don’t just happen. They come about because they know why their customers hire them to get a job done well. This deep understanding of their customers’ ‘jobs to be done’ provides the business with an competitive advantage
Six simple steps to creating your 2017 Digital Marketing Plan
Many small businesses really struggle with the concept of using digitally marketing for their business. Most of them think it is going to be a quick fix or the silver bullet which will shot their business to the top, with
Advertise online using Google Adwords
There has never been a better time for small business to increase their customer leads through online advertising. One of the most popular forms of online advertising is placing paid advertisements which appear on search engine results such as Google.
So what really ‘sells’ on Facebook?
With 15 million Australian users, Facebook is by far the most popular social media site in Australia. With this audience size, and an easy to set up web presence, Facebook is a great place for businesses and individuals to set
Simple steps to online success using social media
Using social media is an important ingredient to your business’s online success. As highly interactive online spaces which are available to anyone, social media sites have grown to be one of the best ways to connect with your customers. Social
Online success: Evaluating the journey and moving forward
You’ve come on a journey over the last four months of setting and achieving your goals for online success based on: Developing IDEAS about why and how to succeed online Gathering INFORMATION about online technologies which help you succeed online
Four ways to leverage the impact of your new online technology
Once your new online technology has been implemented you need to measure its impact to determine if it has met your goal for online success. The evaluation stage enables you to determine whether your investment of time and money
Four design aspects for integrating your new online technology
Once you have decided on which online technology that you will implement, it is now time to design the integration of your new online technology. This is best done through a project management approach which has someone in charge