After designing the key aspects for integrating your new online technology, it’s now time to implement the new online technology using effective tools and techniques.

The integration stage will require you to stay focussed on your goal and reason for online success by being determined and disciplined to succeed.  

Use the following four techniques to help you do that:

1. Create a plan of attack

CC0 Public Domain image by geralt
CC0 Public Domain image by geralt

“If you fail to plan, you are planning to fail!” (Benjamin Franklin).  

Once you know which implementation strategy you will be using, take the time to map out the steps needed to achieve your online success using a simple document such as the following Online technology implementation action plan (Click here to download a blank version) below:

Online technology implementation action plan

What? How? When? Who?
Inform key stakeholders about new online technology and when it will be implemented period Staff / Suppliers – email, meeting One month prior Information Technology Manager
Customers – information on website, email One week prior Customer Service Manager
Train staff to use new online technology In house training Two weeks prior Learning & Development Manager
Change over / start using new online technology Will depend on your implementation strategy Project Manager

Creating your plan of attack should be led by the ‘project manager’ responsible for the successful roll out of the new online technology, with the input of the key people responsible for supporting this process.  This way all aspects of the roll out can be taken into consideration from varying viewpoints and needs within organisation.

2. Get the skills mix right

CC0 Public Domain image by geralt -
CC0 Public Domain image by geralt –

Now that you have taken a workforce development approach to determining the new skills needed to ensure the success integration of the new online technology, deciding how these skills will be brought into the organisation is the next step.

Do this by undertaking a training needs analysis of your staff’s current capabilities and mapping this against the skills required to successfully implement your new online technology.  Any identified skills gaps in your organisation can be filled by:

  • Training of your existing staff to gain these new skills (either through formal/informal training) by running in house training or outsourcing it to an expert
  • Recruiting new staff who have the required skills, and/or
  • Contracting the work out to someone with the required skills

3. Break old habits

CC-BY-SA image from
CC-BY-SA image from

Often the hardest part of implementing something new into an organisation is getting people to change what they do now.  

This requires a change management process of:

  • Involving everyone impacted by the change from the start
  • Effectively communicating the need and benefits for change
  • Updating organisational policies and procedures to incorporate the change
  • Training staff and/or having people with the right skills to do the job
  • Having easy ‘how to’ resources such as help guides and videos
  • Asking for feedback throughout the process and making any necessary tweaks 

Taking ‘baby steps’ where the roll out of the new online technology is trialled by a small group of willing participants first helps to build champions who can then help others as the full implementation takes place.  

4. Gather data as you go

CC0 Public Domain image from
CC0 Public Domain image from

Measuring whether the implementation of the new online technology has helped you achieve your goal for online success is very important.  Evaluating the impact of the new online technology will ensure that the investment you have made, both in time and money, has been worthwhile.

To be able to measure the success of the implementation of your online technology requires that you factor in ‘trigger points’ to collect and analysis data along the way.

These trigger points can be:

  • Referring to your Online technology implementation action plan to determine if you have achieved key deadlines
  • Discussing the implementation of the online technology at staff meetings
  • Reviewing feedback about the impact of the implementation from staff, customers and suppliers
  • Analysing financial reports for improved income / reduced expenditure, and analysing HR reports for productivity improvements such as improved absenteeism / performance reviews 

These trigger points will allow you to see whether the roadmap to achieving your goal for online success is on track and when it’s been achieved.  

When determining what data you will use to measure the impact of the new online technology, also consider any ‘Plan B’s or C’s’ you could use if any of the original steps do not go according to plan.


If you would like to learn how to be successful online, check out the “Website fundamentals – Getting it right – program being run online for Eastside Business Enterprise Centre

Or contact us (email or 0400 732 270) now to find out more about how you can take these simple steps to online success.

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Four techniques for implementing your new online technology

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